Highland Christian School is community of Christian families, educators and leaders who’s purpose is to raise children in grades K-8 to have the mind of Christ while equipping them with an excellent education.
It used to be Highland Christian School could count on children from local supporting churches to attend their school. It was just expected in that culture. But today, the school has to make a new value proposition for Christian education. Through our story process, we uncovered their story as being all about helping children learn “how to be.”
Download Story as PDFThe brand story was then translated to a recruitment brochure for the school to use in talking with the parents of potential students. Through the process of designing the brochure, we also developed a new logo for the school as well.