Discovering Digits
Bethesda, Maryland
Discovering Digits is an entrepreneurial math magazine for kids in grades three through five. Their primary goal was to present math in a way that was cool, easy-going and fun.
Expression
Our task was to use an integrated approach to the magazine and website, providing a cohesive reader and user experience. Through this integrated approach, kids could learn more about math, practice their skills and have fun at the same time. Teachers and parents could even track each child’s progress using the online activity center. An additional challenge was to develop a unique blend of illustration and photography to maintain the attention of the children as they interacted with both the magazine and the website.