Story Leaders

Tim Ellens

Senior Partner, President, Strategic Creative Guy
Tim brings two decades of experience in branding and design mostly for faith-based ministries, schools and churches. He has consistently come alongside many non-profit organizations to help them understand how to discover their unique story and tell it in a compelling way. Some of these organizations include The Back To God Hour, Elim Christian Services, Rest Haven Christian Services, Earthjustice, Timothy Christian Schools and Barnabas Foundation. 

Joe Dascenzo

Partner, Vice President, Mayor of Ideatown
Joe’s 14 years of experience in communications includes exhibit design at The Field Museum of Natural History, interactive media design at Harper Collins and eight years of agency experience. He has creatively solved communication design challenges for many organizations including Willow Creek Association, Moody Bible Institute, Trinity Christian College, Illinois Institute of Technology, John G. Shedd Aquarium, and a variety of non-profit, faith-based organizations. Joe offers a unique combination of hard work and a love for communicating that has produced award-winning projects. 

Brian Kagan

Brand Catalyst, Wizard of Wonder[ing]
Brian brings three decades of experience in the areas of secular product development, retail and professional services, and branding for institutions and entertainment figures and companies, and now a decade of experience in the faith-based environment. Brian has repeatedly demonstrated his capabilities by helping organizations both small and large refresh and often reinvent their brands while upgrading their public image. Brian has built his successful career by focusing on what he refers to as Brand Convergence: the bringing together of the core elements pivotal to sustained success for any integrated branding initiative. Brian has led significant branding efforts with the Evangelical Free Church of America, The Worship Network, WaterStone, Gospel Music Association, Federal Express, Reba McEntire, Trammell Crow Companies and many other organizations.