Story Leaders
Tim Ellens
Senior Partner, President, Strategic Creative Guy
Tim is a brand strategist passionate about helping clients “live” their unique story. Viewing everyone in an organization as a storyteller he facilitates and develops strategies that get the story out of the board room and into the back room. As a student of branding, he understands that people relate to brands in ways that shape their identity and connect with the values of an organization. Additionally, Tim is motivated by helping leaders of organizations gain clarity of vision through “aha” moments and pulling simplicity out of complexity. He has worked with Fortune 500 companies and those who view $500 as a fortune but has a heart for those who are making this world a better place.
Joe Dascenzo
Partner, Vice President, Mayor of Ideatown
Joe’s 14 years of experience in communications includes exhibit design at The Field Museum of Natural History, interactive media design at Harper Collins and eight years of agency experience. He has creatively solved communication design challenges for many organizations including Willow Creek Association, Moody Bible Institute, Trinity Christian College, Illinois Institute of Technology, John G. Shedd Aquarium, and a variety of non-profit, faith-based organizations. Joe offers a unique combination of hard work and a love for communicating that has produced award-winning projects.
Brian Kagan
Brand Catalyst, Wizard of Wonder[ing]
Brian brings three decades of experience in the areas of secular product development, retail and professional services, and branding for institutions and entertainment figures and companies, and now a decade of experience in the faith-based environment. Brian has repeatedly demonstrated his capabilities by helping organizations both small and large refresh and often reinvent their brands while upgrading their public image. Brian has built his successful career by focusing on what he refers to as Brand Convergence: the bringing together of the core elements pivotal to sustained success for any integrated branding initiative. Brian has led significant branding efforts with the Evangelical Free Church of America, The Worship Network, WaterStone, Gospel Music Association, Federal Express, Reba McEntire, Trammell Crow Companies and many other organizations.